Your privacy and security are extremely important to us. This Privacy Policy explains how we collect, use, and protect your information when you use our services, including our website, mobile applications, and related tools. By using our services, you agree to the terms of this Privacy Policy. If you are a customer, you should also read this together with our Terms of Use.
1. Who We Are
We are CarFace s.r.o., a technology company providing AI-powered car photography and editing services, including background removal, license plate replacement, and other vehicle image enhancements.
Under applicable data protection laws (such as the EU’s General Data Protection Regulation — GDPR), we act as a data controller for the personal data we collect and process.
2. How We Collect Your Data
We collect information about you in several ways:
Directly from you — when you sign up for an account, contact us, upload images, or use our app.
Automatically — when you visit our website or use our mobile app, we collect data via cookies, analytics tools, and similar technologies.
From third parties — for example, if you connect a social media account or partner platform to our services.
We use cookies and similar technologies to save your preferences, maintain your login session, track usage, and measure performance.
3. What Data We Collect
We collect both personal and non-personal information.
Personal data may include:
Name, email address, phone number, company name
Account login details
Payment details (processed securely through third-party payment providers)
Images and associated metadata you upload (including vehicle photos)
Non-personal data includes:
Browser type, device type, operating system
Usage data and aggregated analytics
Depersonalized or anonymized data that does not directly identify you
We do not request or require sensitive personal data (e.g., full government IDs, full credit card numbers, medical records).
4. How We Use Your Data
We use your information to:
Create and manage your account
Provide, operate, and improve our services
Process payments and subscriptions
Respond to customer support requests
Send service updates, announcements, and marketing (if you opt in)
Detect and prevent fraud or abuse
Comply with legal obligations
We may use aggregated or anonymized data for analytics, product improvement, or promotional purposes.
5. Legal Basis for Processing
We process your personal data:
To perform a contract — e.g., providing the services you signed up for
With your consent — e.g., marketing communications
Under legitimate interests — e.g., improving our services, fraud prevention
To comply with legal requirements
6. Sharing Your Data
We do not sell your personal data. We only share it:
With trusted third-party service providers (e.g., hosting, payment processing, analytics)
When required by law or legal process
In case of a business transfer (e.g., merger, acquisition, asset sale)
Our service providers may include cloud hosting platforms, analytics providers, payment processors, and customer support tools. They are contractually bound to handle your data securely and only for the purposes we specify.
7. Data Retention
We retain your data for as long as necessary to provide our services and comply with legal obligations.
If you close your account, we will delete your personal data within 90 days, except for data we must keep for legal, security, or operational purposes.
8. International Data Transfers
If your data is transferred outside your country, we ensure it is protected by appropriate safeguards, such as the EU Standard Contractual Clauses or equivalent legal mechanisms.
9. Your Rights
You have the right to:
Access your personal data
Correct inaccurate information
Request deletion of your data
Withdraw consent for marketing
Object to certain processing
Request data portability
To exercise your rights, contact us at: [email protected]
10. Contact Details of the Responsible Person
The Operator’s responsible person is: [email protected], correspondence address:
CarFace s.r.o.
Příkop 843/4, Zábrdovice
602 00 Brno
11. Security
We use industry-standard security measures to protect your data, including encryption, secure hosting, and regular security audits. However, no system is 100% secure, so please use our services responsibly.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Any significant changes will be posted on this page with an updated “Last Revised” date. If required by law, we will notify you before changes take effect.
Last Revised: 1.8.2025
